Purr Chawa is a water hyacinth cat teaser ball designed to expand the range of local products in Nakorn Prathom province, Thailand.
The packaging for Purr Chawa is based on the concept of minimizing paper waste, and is a one-piece paper-folding carton that is partly die-cut for display effects.
With joyful and colorful graphics, Purr Chawa stands out from other local Thai products in terms of both its product and packaging. As a result, it is able to reach a younger consumer base.
packaging, product
first place winner
– thai star award 2016
– asia star award 2017
purr chawa (product) was featured in the ‘ฐ’ (thor tarn) publication, published in 2016
purr chawa (packaging) won first place in the thai star award 2016 in student category, and then received the asia star award in the following year
purr chawa
2016
Purr Chawa is a water hyacinth cat teaser ball designed to expand the range of local products in Nakorn Prathom province, Thailand.
The packaging for Purr Chawa is based on the concept of minimizing paper waste, and is a one-piece paper-folding carton that is partly die-cut for display effects.
With joyful and colorful graphics, Purr Chawa stands out from other local Thai products in terms of both its product and packaging. As a result, it is able to reach a younger consumer base.
packaging, Product
first place winner
– thai star award 2016
– asia star award 2017
purr chawa (product) was featured in the ‘ฐ’ (thor tarn) publication, published in 2016
purr chawa (packaging) won first place in the thai star award 2016 in student category, and then received the asia star award in the following year